Swatch and Audemars Piguet Unveil $400 Luxury Pocket Watch Collection: Royal Pop x Royal Oak

Watch enthusiasts were left in suspense after Swatch teased its next collaboration through cryptic newspaper ads and Instagram posts. The mystery has now been revealed: Swatch has partnered with luxury watchmaker Audemars Piguet to unveil the Audemars Piguet x Swatch Royal Pop collection.

The new collection draws inspiration from two iconic timepieces: Swatch’s beloved Pop watches from the 1980s and Audemars Piguet’s groundbreaking Royal Oak, which debuted in 1972. The result is a striking fusion of retro style and high-end watchmaking.

The collection features eight unique pocket watches, each showcasing colorful designs and octagonal-shaped cases—a signature element of the Royal Oak. Among the standout designs is the Otg Roz, which dazzles with its pink, yellow, and teal color scheme.

While Audemars Piguet’s Royal Oak watches are renowned for their premium pricing—ranging from tens of thousands to hundreds of thousands of dollars—the Royal Pop x Royal Oak collection offers a more accessible entry point at $400. This collaboration bridges the gap between vintage Swatch aesthetics and the luxury appeal of Audemars Piguet.

Key Features of the Royal Pop x Royal Oak Collection

• Eight distinct pocket watch designs, each with vibrant colors and octagonal cases
• Inspired by Swatch Pop watches (1980s) and Audemars Piguet Royal Oak (1972)
• Priced at $400, making luxury watchmaking more accessible
• Limited-edition release, following Swatch’s teaser campaign

Why This Collaboration Matters

This partnership marks a bold step for Swatch, known for its playful and affordable designs, to collaborate with a high-end brand like Audemars Piguet. The Royal Pop x Royal Oak collection appeals to both vintage Swatch collectors and luxury watch aficionados, offering a fresh take on iconic designs.

For fans of Swatch’s Pop watches, this collaboration revives the retro charm of the '80s with a modern twist. Meanwhile, Audemars Piguet enthusiasts can experience the brand’s signature aesthetic in a more compact, pocket-watch format.

How to Get Your Hands on the Royal Pop x Royal Oak

The collection is available now through Swatch’s official channels and select luxury watch retailers. Given its limited-edition nature, enthusiasts are encouraged to act quickly to secure their favorite design.