How Car Ads Fuel America’s Speed Obsession—And What IIHS Says About the Risks
America’s cultural fixation on speed is being fueled by car advertisements, despite declining performance car sales, according to a new IIHS study. Th...
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Jeep and Marvel Team Up for Avengers: Doomsday Marketing Campaign
Jeep and Marvel are collaborating on a co-branded marketing campaign for Avengers: Doomsday, set for release on December 18. While Jeep’s role in the...
How US Influencers Are Fueling Demand for Chinese EVs Despite US Sales Ban
Chinese electric vehicles are banned from US sales, yet American influencers are reviewing them, sparking demand. A third of US new-car shoppers now c...