I en tid, hvor NFL’s regler for tv-transmissioner ofte overskygges af behovet for fleksibilitet til at udnytte flere uafhængige sendetidspunkter, eksisterer der stadig faste rammer. Ifølge NFL er det absolutte maksimum for antallet af prime-time-kampe per hold otte.
Nærmere bestemt kan et hold blive tildelt op til syv prime-time-kampe. Derefter kan holdet blive fleksibelt placeret i en ottende prime-time-kamp. Denne regel bliver relevant for Los Angeles Rams allerede i 2026, da de allerede har syv prime-time-kampe på den offentliggjorte kalender.
I uge 17 kan deres kamp mod Tampa Bay Buccaneers blive udvalgt til lørdag aften på Peacock. Derudover kan Rams’ uge 18-kamp mod Seattle Seahawks blive valgt som den afsluttende kamp i sæsonen – eller teoretisk set til lørdag aften på ESPN. I praksis vil det dog kun blive én af disse to kampe, medmindre reglerne ændres.
Et andet eksempel på NFL’s fokus på at skabe de mest attraktive kampkonfigurationer er, at ligaen gradvist fjerner faste regler for at give plads til mere dynamisk programlægning.
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