Little Tikes Launches Cozy E-Charging Station for Kids' EV Playtime

Little Tikes has launched the Cozy E-Charging Station, an optional EV charger accessory designed for the beloved Cozy Coupe toy car. The product brings a touch of modern, eco-friendly play to children’s toy collections.

Features and Compatibility

The Cozy E-Charging Station is engineered to work seamlessly with all existing Cozy Coupe models. It includes a cable and plug that slot into the toy car’s fuel port, offering an interactive charging experience. When activated, the station emits light-up effects and electronic charging sounds, mimicking the real-world EV charging process.

The unit is powered by batteries, making it ideal for outdoor play. Measuring 17.50 inches (44.45 cm) tall and weighing approximately 3 lbs (1.36 kg), it is perfectly sized for toddlers aged 18 months to 5 years.

Pricing and Availability

The Cozy E-Charging Station is priced at $32.99, making it slightly more expensive than the traditional Cozy Pumper, which retails for $29.99. The product has been available in the US market since late 2023 and was first introduced in the UK as part of a campaign in late 2022 before becoming a permanent fixture in Little Tikes’ global lineup.

Why It Matters

The Cozy E-Charging Station reflects the growing emphasis on sustainability and EV adoption, even in children’s toys. Unlike the gas-powered Cozy Pumper, this accessory allows kids to “plug in and charge their car just like mom and dad,” fostering an early understanding of electric vehicles and eco-friendly habits.

Parents will appreciate that no new vehicle purchase is required—the charger is fully compatible with existing Cozy Coupe models. Additionally, the toy’s classic design ensures endless playtime, as the Flintstones-inspired Cozy Coupe keeps moving as long as the child is well-rested and well-fed.

Key Specifications

• Price: $32.99
• Height: 17.50 inches (44.45 cm)
• Weight: 3 lbs (1.36 kg)
• Age Range: 18 months to 5 years
• Power Source: Batteries
• Compatibility: All existing Cozy Coupe models

"The Cozy E-Charging Station brings zero-emission infrastructure to playrooms and backyards, reflecting the real-world transition toward EVs."

H/T to Car and Driver.