Lincoln Unveils One-of-a-Kind Navigator for Serena Williams with Perfect Rose Design

Lincoln has unveiled a one-of-a-kind 2025 Navigator exclusively designed for tennis icon Serena Williams. The collaboration with Galpin Automotive Customs resulted in a luxury SUV that embodies her individuality, strength, and grace.

Exterior Design: A Perfect Rose in Gloss Black

The Navigator boasts a striking Perfect Rose paint job that shimmers in sunlight, paired with a gloss black upper body for contrast. Custom wheels and Satin Rose Copper and Satin Obsidian accents enhance its visual appeal. A distinctive rose symbol adorns the B-pillar and Split Gate, paying homage to Williams’ love of roses.

Interior Luxury: Rose Gold and Tennis-Inspired Details

The two-tone cabin features Clay Court brown leather upholstery with an Afterglow tan contrast, complemented by seats with a subtle tennis-ball perforation pattern. Interior highlights include:

• Rose Gold trim throughout the cabin
• A hand-painted center console lid adorned with the Big and Little Dipper constellation
• A customized compartment with a hot pink lining
• Laser-engraved 'Keep going' quotes on door sills, each featuring the birth year of Serena or a family member
• Sheepskin carpeting and a 'One of One' badge

Performance and Technology

The customized SUV retains the Navigator’s robust powertrain, including a twin-turbo 3.5-liter V6 engine producing 440 hp (328 kW / 446 PS) and 510 lb-ft (691 Nm) of torque. It also features a 48-inch panoramic display and a 11.1-inch lower touchscreen.

Serena Williams’ Connection to Lincoln Navigator

Lincoln’s gift reflects Williams’ long-standing admiration for the brand. She purchased her first Navigator—nicknamed Ginger—using winnings from her first major tournament. Since then, she has owned several Navigators, and this one-off model is the latest addition to her collection.