The Pokémon Goldfish Crackers crossover is expanding with new varieties arriving in stores starting May 2026. While the initial Pikachu-themed option is already available nationwide, four additional cheddar-flavored varieties will debut exclusively at Target and Walmart.
All bags, including the Pikachu variant, will be priced at $3.99 per bag and feature the classic fish shape alongside Pokémon designs. Each variety matches the color of its featured Pokémon:
- Pikachu: Bright yellow with the full character
- Bulbasaur: Green with the character’s face
- Squirtle: Blue with the character’s face
- Charmander: Red with the character’s face
An official contest tied to the release will run from May 1, 2026, to September 13, 2026, with the grand prize including a visit to the Pokémon Fossil Museum exhibit at Chicago’s Field Museum. Additional prize details have not yet been announced.
The new Pokémon Goldfish Crackers varieties will begin rolling out in May 2026, with the Pikachu version available only at Target and Walmart. All bags will include the classic fish shape alongside the Pokémon-themed designs.